Project Breakdown
We collaborated with the Wharton External Development team to debut this film alongside the “More Than Ever” campaign launch. We worked with Wharton to build on their established art direction and create an editing style to match the boldness of the campaign. Beyond the primary project, we also created several follow-up videos and social media content.
More Than Ever Moments
We shot and edited this video profiling the impact of a donor’s contributions on the academic and professional development of a student, as well as her company’s efforts to prevent food waste.
Revised MTE Campaign Film with new Dean
This is a recut version of the film with updates featuring Wharton’s new dean, Erika H. James.
MTE Wrap Up
This was the final project of the campaign. We spent a day shooting on campus with the dean and collaborated with the graphic design and writing team at Wharton to finalize the video’s look and story.
One Billion Dollar Announcement
This video announced the progress of the campaign and the one billion dollar milestone. We used a setup in the Dean’s office with a temprompter to film him talking to camera. It also features kinetic typography to emphasize his most important points.
MTE Sizzle Reel
This was the first video we produced for the campaign. It used exhisting b-roll from Wharton. The concept and editing style was carried over to the main film that we later produced.
MTE Campaign Film Short version
This is a shortened version of the original film.
Social Media Cut Downs
We created individual social clips using portions of the interviews in the original film and delivered them at square, vertical, and 16:9 aspect ratios.
Y48 Studios 